SEO: SEARCH ENGINE OPTIMIZATION INTRODUCTION

SEARCH ENGINE OPTIMIZATION:

Between 85% to 90% of all web site traffic comes from the search engines and web directories, use of those handy-dandy submission services that will submit your site to 980 search engines for a mere $19.95 won’t take care of this traffic. Just because your site is listed in the search engines won’t mean that your customers can find it. But only “search engine optimization and positioning” strategies that are designed to give the engines what they want and need in order to find your site among your competitors and other sites related to your category.
Search engine optimization and positioning is challenging at best. It’s not a simple matter of adding a few tags that contain your important keywords. It is an art-and a science-since it is applying creative techniques to an in-depth study of the search engines and directories.
MarketGoal is committed to meeting the search engine optimization & positioning needs of your web site and proposes a campaign plan. Our goal will be to meet your business needs professionally.
Included within this proposal is a detailed Scope of Work specific proposed activities and fees for your review. The Scope of Work will include site On project completion your web site will be more accessible on the Internet in terms of Top rankings for specific keywords across the major search engines.
optimization and allied web promotion & development activities, SE-friendly content writing, and submission and tracking to over all major and support Search Engines and Directories.

A Brief-“What is Search Engine Optimization”?

With the internet dominating the business world, the need to have an impressive website has increased among companies. Research shows that a fairly large amount of visitors resort to search engines for help when looking for information, hence, a good positioning in the search engine result page (SERP) is imperative. Securing a good position with the search engines is not a matter of chance or coincidence, but of thorough research and keen analysis.

Search engine optimization (SEO) is a process of bringing your website in the top Search
Engine ranking for a strategically defined set of keywords SEO brings your website visible on the internet in the top search engines (Google / Yahoo / MSN) results which are helpful in capturing more clients / visitors.

Benefits of Search Engine Optimization & Marketing include

• Increase and Improve Visibility
• Increase Targeted Traffic
• Increase Qualified Leads and Conversions
• Increase and Expand Market Share
• Increase Online Areas of Influence